New Barbershop Opens in Swindon Old Town as High Street Transformation Continues

A brand-new barbershop has opened its doors in the heart of Swindon Old Town, bringing fresh energy to one of the area’s most well-known high street locations.

Located at 23 Devizes Road, GBSN Barbershop marks the latest addition to Old Town’s growing mix of independent businesses. The site has been undergoing a significant transformation since early 2026, when the previously vacant unit was stripped back and renovated following months of inactivity.

The premises, which sits in a prominent position near Mabel's Cafe, has seen a complete overhaul in recent weeks. What was once a familiar but empty shopfront has been reimagined into a modern grooming space, signalling continued investment and confidence in the Old Town retail scene.

GBSN is set to offer a range of barbering services tailored to a broad client base, from children to adults. The barbershop is expected to operate throughout the week from Tuesday to Saturday, offering flexible morning start times to suit busy schedules.

The opening also marks a new chapter for a unit that has seen a variety of uses in recent years. 

The arrival of GBSN Barbershop is another positive sign for Swindon’s high street, as new businesses continue to breathe life into previously vacant units. For local residents, it offers not just a convenient new place for haircuts and grooming, but another reason to shop and spend locally.

GBSN looks set to become a welcome addition to Devizes Road; blending contemporary style with community-focused service in one of Swindon’s most characterful neighbourhoods.

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